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7 Steps to Establishing Thought Leadership
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If you always wanted your company or yourself to be a thought leader, but were not sure how to go about it, we can help you! We provide you a step by step guide, and a sample calendar for your activities, and a scoring model to keep track of your progress....
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Presenters: Nimish Vohra, VP Country Head
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Duration: 30 minutes
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Content Strategy for Social Media Success
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In this day and age when a strategy for Social Media is carefully thought through and executed, very often we fail to give importance to the content aspect of it. For a social media plan to work, a marketer should also have a bullet-proof content in place.....
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Presenters: Itee Sood, Content Strategist, Regalix Inc
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Duration: 30 minutes
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Create Better Targeted, Relevant Content Strategies with Web Analytics
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Content marketing is touted as being the way that marketers can rise above the noise and create strong customer relationships. With the increased spend on social media in many marketing departments, content is becoming even more essential. Making sure that content is relevant to your highest-converting visitors.....
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Presenters: Christina Inge, Interactive Marketing Expert
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Duration: 30 minutes
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Improve Conversions with Smart Engagement Marketing
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Marketers today need to reach and engage their audience across both traditional (email, website, community, affiliates, paid media) and social (Facebook, LinkedIn, Twitter) channels. As users open fewer emails, unsubscribe more and click on fewer ads, marketers are seeking new engagement-driven approaches to increasing conversion....
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Presenters: Mani Iyer, Founder and CEO, Kwanzoo Inc.
On Demand: Access anytime
Duration: 30 minutes
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